A Fashionable Drink for the Fashion Traveller in Milan
"In Milano we have the aperitivo culture," explains Mauro Mahjoub, who owns Mauro's Negroni Club in Munich but travels frequently to Milan as a brand ambassador for the Campari brand. "It means the people meet in the bar - and they do." Gratis appetizers or a buffet will often be served at a bar to encourage the cocktails to flow.
If there is an iconic aperitivo, it is the Negroni Sbagliato (the "Wrong Negroni"), says Mahjoub. "We drink it in every bar."
While a "correct" Negroni - another Italian classic - would be made with equal parts Campari, sweet vermouth and gin, the Sbagliato substitutes Prosecco for gin. It's a delightful drink with nothing wrong about it but the name.
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